Ab in den Urlaub Travel Portal

Ab in den Urlaub is one of Germany's leading and best-known online travel portals. Originally established as part of the Unister Group, the platform became famous for its wide range of package holidays, flights, and hotel bookings, often promoted through high-profile celebrity marketing campaigns. It serves as a digital intermediary providing comparative travel services.

Following the insolvency of its parent company Unister in 2016, the brand was acquired by Invia Group. Today, it remains a primary player in the European travel market, operating primarily from its headquarters in Leipzig. While the service is digital, the operational management and customer service are based in Germany, under the leadership of a pan-European travel conglomerate.