Great Value Smooth Peanut Butter

Great Value is the flagship private label brand for Walmart, offering a wide range of affordable household items and food products. This specific product, Smooth/Crémeux Peanut Butter, is part of the bilingual English-French labeling typically found in the Canadian market. While the peanuts used often originate from various major producers like the United States, the manufacturing for North American stock is generally handled by third-party suppliers within Canada or the US depending on regional distribution needs.

As a private label, Great Value was orignally introduced in 1993 to compete with national brands. It does not have its own dedicated factories but relies on a network of contract manufacturers. The brand is entirely owned by Walmart Inc., the world's largest retail corporation, which manages the global distribution and quality standards for all Great Value products across its multi-national retail landscape.