President's Choice Extra Virgin Olive Oil Spray

President's Choice (PC) is a premier private-label brand established in Canada in 1983 by Dave Nichol, who was then the president of Loblaws International Merchants. The brand was developed to provide high-quality, upscale alternatives to national brands, initially launching with a premium ground coffee before expanding into thousands of grocery and household items. It is widely recognized for its distinctive packaging and its association with the 'Insider's Report' marketing campaign.

While the brand is quintessentially Canadian and headquartered in Brampton, Ontario, its manufacturing and sourcing are global. Many PC products, including certain oil sprays, are labeled as 'Prepared in Canada'—which typically means they are processed or packaged domestically using imported ingredients—while others are sourced directly from countries like Italy, Spain, or Mexico depending on the specific oil type and seasonal availability. The brand is a core asset of Loblaw Companies Limited, which itself is a subsidiary of George Weston Limited, a major Canadian food processing and distribution conglomerate.