Ariel Original Powder Detergent

Ariel is a major international brand of laundry detergents. It was first introduced to the market in 1967 by Procter & Gamble and was the first detergent with stain-removing enzymes. It quickly became a leader in the laundry category for its innovative approach to cleaning technology and residue prevention.

While Ariel products are sold worldwide, the specific product in the image is often manufactured in Amiens, France, for the European market. The brand is managed under the umbrella of Procter & Gamble (P&G), a global consumer goods giant that owns numerous household names. As an industry leader, Ariel continues to evolve its formulas to improve dissolution at cold temperatures and reduce environmental impact.