madeometer

Made O'Meter

Discover where a brand or product originates

Twisties Cheese Party Bag

ownerPepsiCo, Inc. (USA)
originAustralia
manufacturedAustralia

Twisties is an iconic Australian snack brand that has been a staple in lunchboxes and pantries across the country for decades. Originally invented in Australia in the 1950s using unique extrusion technology, the brand quickly became famous for its 'Life's pretty straight without Twisties' slogan.

Today, Twisties are primarily manufactured in Australia at various local facilities to serve the domestic market. While the brand remains deeply tied to Australian culture, its ownership has transitioned over the years from its original local founders to larger multi-national corporations.

The brand is currently owned by PepsiCo, a global leader in the food and beverage industry. In Australia, the business is operated through The Smith's Snackfood Company, which serves as the local subsidiary under PepsiCo's umbrella. This ownership structure allows the brand to leverage global supply chain efficiencies while maintaining its distinct Australian identity and localized production.

disclaimer

poweredBy