Syoss Intense Rizos Shampoo

Syoss is a prominent hair care brand that markets itself as a professional-quality solution for home use. The brand has its historical roots in Osaka, Japan, where it was established in 1977. Despite its Japanese origins, which are still featured in its branding and philosophy, the brand was later acquired and majorly developed by the German multinational Henkel.

Today, Syoss products are manufactured primarily in European facilities, particularly in Germany, though they are distributed globally. The brand is a core part of Henkel's Consumer Brands portfolio, benefiting from German engineering and chemical expertise while maintaining the 'J-Beauty' aesthetic and performance standards. In Spain and other European markets, it is a staple in the mass-market professional hair care segment.