Ocean Sea Palitos de Mar

Ocean Sea is a private label brand primarily associated with the German discount retailer Lidl. The Palitos de Mar (Seafood Sticks), often referred to as surimi, are a refrigerated or frozen seafood product commonly sold across the Iberian Peninsula including Spain and Portugal.

The brand is owned by the Schwarz Gruppe, a multinational retail group based in Germany that operates Lidl and Kaufland. Manufacturing for private labels like Ocean Sea is typically outsourced to large-scale seafood processing specialists. In the Spanish market, these products are frequently produced by major domestic surimi manufacturers to satisfy regional demand and supply chain efficiency.

As part of the Lidl portfolio, Ocean Sea represents the retailer's commitment to providing affordable seafood options. The ownership and distribution remain centralized under the Lidl corporate structure, which handles logistics and quality control for its stores across Europe.