Chipsy Cheese Potato Chips

Chipsy is the leading potato chip brand in Egypt, known for its distinctive red ribbon logo on a yellow sun background. Originally established as a local Egyptian brand, it became an iconic household name before being acquired by PepsiCo.

Today, the brand operates as the Egyptian counterpart of the global Lay's brand, sharing the same visual identity but retaining the 'Chipsy' name due to its deep cultural heritage and market dominance in the Middle East. The products are primarily manufactured within Egypt using locally sourced potatoes to supply the domestic and regional markets under the management of PepsiCo's Middle East division.