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Burton’s Fish 'n' Chips are an iconic British savoury snack designed to mimic the classic takeaway meal through small, fish and chip-shaped crackers. Famous for their intense Salt & Vinegar seasoning, these baked snacks have earned a cult following in the United Kingdom since their original heyday in the 1980s. After being discontinued for a period, they were relaunch in 2014 following a massive public demand and social media campaign.
The snacks are traditionally manufactured in the United Kingdom at facilities specializing in baked biscuits and savoury treats. The brand's identity is deeply rooted in British culinary culture, featuring nostalgic 'newspaper' style packaging motifs that evoke the traditional way fish and chips were served in the UK.
Historically part of Burton’s Biscuit Company, the brand is currently under the ownership of Ferrero through its affiliated company, CTH Invest. This acquisition has integrated the classic British brand into one of the world's largest confectionery and food portfolios, ensuring that these distinctive vinegar-heavy snacks remain a staple on UK supermarket shelves.
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