Drops Laundry Detergent

Drops (stylized as dropps) is a pioneering brand in the sustainable home care market, recognized for inventing the first dissolvable laundry detergent pod. The brand's origin is rooted in a family business tradition; it was founded by Jonathan Propper, whose family previously owned Conshohocken Cotton Mills. This industrial background led to the development of a detergent formula that was effective yet gentle enough for delicate fabrics, eventually evolving into the pod format to reduce water waste and plastic overhead.

Today, the brand is owned by Dropps, Inc. (formerly known as Cot'n Wash, Inc.) and is headquartered in the United States. While the brand has seen significant investment from private equity firms such as London-based The Craftory to scale its eco-friendly mission, it remains an American company in terms of its operational base and primary manufacturing. The products are designed around a direct-to-consumer model, emphasizing plastic-free packaging and carbon-neutral shipping to maintain its position as a leader in the green cleaning industry.