Vimto Original Fizzy

Vimto is a distinct carbonated fruit drink that has been a staple of British culture for over a century. Originally concocted in Manchester, England, it is renowned for its unique blend of grapes, raspberries, and blackcurrants, further enhanced with a secret recipe of herbs and spices. The brand has achieved significant global success, particularly in the Middle East, where it has become a traditional staple during the month of Ramadan.

While the base essence is often prepared in the United Kingdom, the beverage is manufactured and bottled in various international locations through licensing agreements. This localized production strategy allows the brand to maintain a strong presence in diverse markets while ensuring the product remains fresh and affordable for local consumers.

The brand is owned and managed by Nichols plc, a British company that remains headquartered in the North West of England. Nichols plc oversees the global distribution and licensing of the Vimto brand, ensuring that the original 1908 formula maintains its characteristic taste profile across all variants, including the fizzy, squash, and still versions available today.