madeometer

Made O'Meter

Discover where a brand or product originates

Quiksilver Surf & Performance Apparel

ownerAuthentic Brands Group LLC (USA)
originAustralia
manufacturedmultipleCountries

Founded in 1969 in Torquay, Australia, Quiksilver emerged from the surf culture to become a globally recognized pioneer in action sports apparel. The brand's signature 'Mountain and Wave' logo symbolizes its dual focus on surf and snow sports. Over the decades, it evolved from producing functional boardshorts into a lifestyle giant that influences fashion and high-performance gear for athletes and enthusiasts alike.

The manufacturing of Quiksilver products is spread across several countries, reflecting its global supply chain. Production typically takes place in manufacturing hubs such as Vietnam, China, and India. Ownership of the brand shifted significantly in 2023 when it was acquired as part of the Boardriders, Inc. group by Authentic Brands Group. Today, Quiksilver lives under a management model where the US-based brand management firm oversees its global identity while partnering with regional distributors for operations.

disclaimer

poweredBy