Bison polo shirt

Bison is a well-established menswear brand with deep roots in Denmark. It was originally founded as part of the PWT Group, which remains one of Scandinavia's leading fashion companies. The brand is known for its durable, casual styles designed for the modern man, often emphasizing comfort and Scandinavian design principles.

While the brand's creative direction and headquarters are located in Denmark, manufacturing takes place in various countries across Europe and Asia, which is typical for large-scale garment production. The brand continues to be a staple in Danish fashion retail, primarily sold through the Wagner and Tøjeksperten chains. Ownership remains under the PWT Group umbrella, which is currently controlled by a group of investors following a restructuring period.