Rizla Ultra Slim filters

Rizla is an iconic brand synonymous with rolling papers and smoking accessories. Its history dates back to 16th-century France when the Lacroix family began producing paper. The brand name 'Rizla' was officially trademarked in the late 19th century, combining the French word for rice (Riz) and the first syllable of 'Lacroix' (La).

While the brand has deep French roots, its ownership moved to the United Kingdom when it was acquired by Imperial Brands (formerly Imperial Tobacco) in 1997. Manufacturing for its wide range of products—including these Ultra Slim filters—occurs across several international locations to meet global demand. Today, it remains one of the most recognized smoking accessory brands worldwide, operating as a core part of Imperial Brands' portfolio.