1001 Delights Za'atar

1001 Delights is a private label brand primarily owned and distributed by Lidl, the German global discount supermarket chain. The brand specializes in Middle Eastern and Mediterranean-inspired food products, ranging from spices and dips to prepared meals.

Za'atar is a traditional spice blend frequently used in Levantine cuisine, typically containing dried thyme, oregano, marjoram, sumac, and toasted sesame seeds. Because this is a private label product, the raw materials are sourced from various countries within the Mediterranean region and generally packed in Europe (often Germany or Spain) for distribution through Lidl's extensive retail network.

As a house brand, it remains under the ultimate ownership of the Schwarz Gruppe, a privately held German family business that is among the largest retailers in the world. The brand is launched periodically as part of Lidl's 'thematic weeks', bringing international flavors to European consumers.