BAGONG Traditional Seasoning

BAGONG is a well-established Indonesian brand specializing in traditional kitchen ingredients, most famously known for its high-quality shrimp paste (terasi) and various fried shallot products. The brand is deeply rooted in Southeast Asian culinary traditions, focusing on authentic flavor profiles required for Javanese and Sundanese cuisine.

The manufacturing process takes place primarily in Indonesia, sourcing raw materials locally to ensure the freshness and potency of its seasonings. The brand is managed under the umbrella of PT Bagong Food, a domestic food producer that has expanded from local markets to broader distribution within the archipelago and limited export markets.

As of 2026, BAGONG remains under the ultimate ownership of its founding Indonesian enterprise, PT Bagong Food. The company continues to operate as a specialist in the snack and seasoning sector, maintaining its heritage as a family-founded business that caters to both households and the professional food service industry.