Aesop Parsley Seed Facial Cleanser

Aesop is a luxury skincare brand renowned for its minimalist aesthetic and botanical-based formulations. The brand was founded in Melbourne, Australia, in 1987 by hairdresser Dennis Paphitis. The Parsley Seed range, featured in the image, is one of their most iconic lines, designed to provide antioxidant protection to the skin through plant-derived ingredients.

Historically, the brand was built as an independent Australian success story before attracting international investment. In 2012, the Brazilian beauty conglomerate Natura & Co acquired a majority stake in Aesop, eventually taking full ownership in 2016.

In a significant industry shift in 2023, the global cosmetics giant L'Oréal reached an agreement to acquire Aesop from Natura & Co. Moving into 2024 and beyond, the brand operates as part of L'Oréal's Luxe division. Despite changes in corporate ownership, the brand maintains its commitment to Australian manufacturing for the majority of its core liquid formulations, ensuring the product quality remains consistent with its Melbourne heritage.