Esselunga Frollini all'Uovo

Esselunga Frollini all'Uovo are traditional Italian egg-based shortbread biscuits produced for Esselunga, one of Italy's oldest and most prominent supermarket chains. As a private label product, they are manufactured in Italy through partnerships with specialized domestic bakeries, ensuring high-quality local standards typical of the Italian breakfast tradition.

The brand was established in 1957 by Bernardo Caprotti and Nelson Rockefeller, revolutionizing the Italian retail landscape with the first supermarket in Milan. Today, the brand remains a symbol of Italian entrepreneurship and quality. Esselunga continues to be owned by the Caprotti family through Supermarkets Italiani S.p.A., maintaining its headquarters in Limito di Pioltello, Milan, and strictly focusing its operations within the Italian territory.