Totex Clay Hair Styling Wax

Totex Cosmetic is a Turkish professional grooming brand that has expanded its footprint globally, particularly within the barbering and salon industry. The brand is known for offering salon-grade styling products at consumer-accessible price points.

Originally founded in Turkey under the umbrella of Atatürkoğlu Kozmetik, the brand has grown significantly through a network of international distributors. Its manufacturing remains centralized in Turkey, where the parent company maintains production facilities. Today, the brand is managed by its original Turkish owners, and it continues to be a prominent name in the European and Middle Eastern hair care markets.