Borotalco Originale Deodorant

Borotalco is one of Italy's most iconic personal care brands, most famous for its distinctive talcum powder scent. The brand originated in Florence in 1878 when English pharmacist Henry Roberts created the unique formula of fine talcum powder. For generations, the name has been synonymous with hygiene and the 'scent of childhood' in Italian households.

Today, Borotalco offers a wide range of hygiene products, including the deodorant shown in the image. The product is primarily manufactured in Italy, maintaining its heritage. The brand is currently owned by the Bolton Group, an Italian multinational corporation that acquired the brand as part of its Manetti & Roberts division. The Bolton Group serves as the ultimate owner, managing a vast portfolio of household and personal care brands from its headquarters in Milan.