Classico Tuscan-Style Olive & Garlic Pasta Sauce

Classico is a well-known brand of pasta sauce that markets its products as being inspired by the culinary traditions of various regions in Italy. Despite its Italian branding and naming conventions, the brand originated in the United States. It was launched in the 1980s with a focus on delivering authentic regional flavors in a convenient jarred format.

Over the years, the brand ownership has shifted through several major corporate mergers. It was a flagship brand for Borden for many years before being acquired by H.J. Heinz Company. Following the 2015 merger of Kraft and Heinz, Classico became part of the Kraft Heinz portfolio. While the recipes aim to evoke the spirit of Italy, manufacturing is primarily centralized in North America to serve its primary consumer base. The brand remains a leader in the premium pasta sauce category, recognized for its signature Mason jar packaging.