Lavazza Crema e Gusto Classico coffee pod

Lavazza is an iconic Italian coffee brand that traces its Roots back to 1895 in Turin, Italy. Founded by Luigi Lavazza, the company began as a small grocery store and revolutionized the coffee industry by inventing the concept of coffee blending.

The Crema e Gusto Classico shown here is a popular blend known for its full-bodied character. The packaging indicates it is a 'cialda compostabile' (compostable pod), reflecting the brand's modern shift toward sustainability. To this day, the Luigi Lavazza S.p.A. remains a private, family-owned company, successfully maintaining its independent Italian heritage while becoming a global leader in the premium coffee market. Most of its primary production facilities are located in Italy, specifically in Turin and Gattinara, though it operates additional manufacturing sites globally to serve international markets.