Soreen Malt Lunchbox Loaves

Soreen is an iconic British brand best known for its uniquely squidgy and fruity malt loaf. The brand's history dates back to 1938 when it was founded by John Rahbek Sørensen in Manchester, England. For over 80 years, the product has remained a staple in UK households, prized for its low-fat content and energy-boosting properties.

Soreen products are primarily manufactured in the United Kingdom, specifically at their state-of-the-art bakery in Trafford Park, Manchester. This local production ensures that the brand maintains its traditional texture and flavor profile that consumers have loved for decades.

Ownership of the brand has changed several times throughout its history. Since 2014, Soreen has been owned by the Samworth Brothers, a fourth-generation family business headquartered in Melton Mowbray, Leicestershire. Under this ownership, the brand has expanded significantly, introducing various formats like 'Lunchbox Loaves' and 'Toastie Loaves' to adapt to modern snacking habits while maintaining its heritage as a British bakery favorite.