Belazu Food Ingredients

Founded in 1991, Belazu has established itself as a premier provider of Mediterranean and Middle Eastern inspired ingredients. Initially known for bringing fresh olives to the UK market, the brand has expanded its portfolio to include high-quality oils, balsamic vinegars, and artisanal pastes like rose harissa. The brand started as 'The Fresh Olive Company' before rebranding to Belazu to reflect its broader ingredient range.

Manufacturing takes place at their dedicated facility in Greenford, London, where they blend and pack their products using ingredients sourced directly from growers across the Mediterranean region. In 2018, the brand was acquired by William Jackson Food Group, a long-standing British family business, which has helped the brand expand its presence in both retail and professional chef markets worldwide.