Continente Zero Cola

Continente Zero Cola is a private-label sugar-free soft drink branded under the Portuguese hypermarket chain Continente. The brand was established in Portugal as part of the country's first hypermarket expansion and has since become one of the most recognizable retail names in the Iberian region.

The product is primarily manufactured in Portugal to serve the domestic market. As a store-brand product, it is developed to offer a competitive alternative to multinational cola brands while maintaining local supply chain efficiency.

The brand is owned by MC (formerly Sonae MC), a major retail division of the Sonae Group. Sonae is a multinational business group headquartered in Maia, Portugal, with diverse interests in retail, financial services, and technology. As of 2026, Continente remains the flagship food retail brand under the Sonae umbrella.