Clipsy Chicken Drums Max

Clipsy is a popular snack brand originally hailing from Serbia. It was established by the local company Marbo Product, which grew to become a dominant force in the snacks market within the Western Balkans. The brand is well-known for its creative and playful extruded corn and potato snack varieties, such as the Chicken Drums Max featured here, which are designed in unique shapes to appeal to a broad consumer base.

In 2008, the brand underwent a significant transition when Marbo Product was acquired by PepsiCo, the American multinational food and beverage giant. This acquisition integrated Clipsy into PepsiCo's extensive global portfolio. Today, while the brand maintains its strong regional identity and is primarily manufactured in Serbian facilities like the flagship plant in Maglić, it operates under the strategic umbrella of PepsiCo, benefiting from its global distribution and marketing infrastructure. This ensures that Clipsy continues to be a staple snack across Southeast Europe and beyond.