Der General Kitchen Cleaner

Der General is a well-established household cleaning brand in Germany, known for its powerful floor and surface cleaners. This specific product is a 'Küchenreiniger' (kitchen cleaner) designed to remove grease and food residues while providing a fresh lemon scent. The brand emphasizes effective results and fresh fragrances, which has made it a staple in Central European households for decades.

The brand was originally developed by Henkel, a German chemical and consumer goods powerhouse founded in 1876. To this day, the brand remains under the ownership of Henkel AG & Co. KGaA. Most Der General products are manufactured within the European Union, specifically in Germany, leveraging Henkel's extensive production network across the continent to meet regional demand.