Princes Tonijnmoot in Extra Vierge Olijfolie

Princes is a well-established brand in the global food industry, particularly recognized for its canned fish products. Originally founded in Liverpool, United Kingdom, in 1880, the brand began as a fish importing business before expanding into a diverse range of food and drink categories. The Tonijnmoot in extra vierge olijfolie (tuna steak in extra virgin olive oil) featured in the image is a product specifically packaged for the Dutch and European markets.

While the brand has British origins, its manufacturing footprint is global to ensure a steady supply of high-quality seafood. Princes operates various processing sites and partners with fisheries worldwide, including significant operations in Mauritius and the Philippines, meaning production can occur across multiple countries depending on the specific catch and market.

In terms of ownership, Princes underwent a major transition in recent years. Long owned by the Japanese conglomerate Mitsubishi Corporation, the brand was acquired by Newlat Food S.p.A., an Italian agrifood group, in a deal completed in 2024. This acquisition places Princes under the umbrella of a major European food producer headquartered in Reggio Emilia, Italy, as it continues to expand its presence in the global pantry-staples market.