Hils soft drink

Hils is a popular carbonated soft drink brand primarily associated with the Baltic market, specifically Latvia. It is known for its range of flavored sparkling beverages that are often competitively priced for the regional retail market.

The brand is manufactured and distributed by SIA Cēsu alus, situated in Latvia. SIA Cēsu alus is historical for being the oldest brewery in the Baltic States, evolving from a traditional brewery into a significant beverage producer including sodas, energy drinks, and juices.

The ultimate ownership of the brand lies with the Olvi Group (Olvi Oyj), a Finnish holding company. Olvi acquired a majority stake in Cēsu alus in the late 1990s, integrating the Latvian production into its larger Nordic and Baltic beverage portfolio, which also includes brands like A. Le Coq in Estonia and Volfas Engelman in Lithuania.