Vialkal Limescale Remover

Vialkal is a well-known household cleaning brand specializing in the removal of limescale, soap scum, and watermarks. It is the Italian market equivalent of the globally recognized brand Viakal (also known as Antikal in some European markets). The product was originally developed to provide a powerful acidic solution for cleaning bathroom and kitchen surfaces without damaging Chrome or stainless steel.

Historically, the brand was part of the expansive portfolio of Procter & Gamble. Today, the manufacturing process occurs across several European facilities to supply various regional markets, adhering to strict chemical safety and performance standards. The brand remains a staple in European households for its distinctive blue packaging and effective liquid and spray formulas.

As of 2026, the brand is owned by the multinational consumer goods giant Procter & Gamble (P&G). Since its acquisition and integration, P&G has leveraged its global distribution network to maintain the brand's leadership in the surface care category, ensuring that it remains the go-to solution for hard water problems across the continent.