TEREA Dimensions heated tobacco sticks

TEREA is a premium brand of heated tobacco sticks specifically designed for use with the IQOS ILUMA induction heating system. The 'Dimensions' range represents a collection of specialty blends created to offer more complex and aromatic experiences compared to the standard line. Unlike traditional cigarettes that burn tobacco, these sticks are heated to release a nicotine-containing aerosol without combustion.

The TEREA brand was developed by Philip Morris International (PMI) as part of their 'Smoke-Free' initiative. While PMI is an American-founded company, it is now headquartered in Switzerland and operates independently of its former parent, Altria. The product's manufacturing occurs in specialized facilities across the globe, including significant production sites in Italy, Switzerland, and Indonesia, the latter of which is often the source for products sold in South East Asia matching the Indonesian warning labels seen on certain packaging.