WIHA Winterriegel Kipferl-Traum chocolate bar

WIHA is a specialized brand prominent in the German retail market, particularly known for its seasonal and private-label chocolate products. The 'Kipferl-Traum' Winterriegel is a seasonal winter confectionery product typically sold through major supermarket chains like Aldi.

The brand is operated by WIHA GmbH, which functions as a subsidiary under the umbrella of the August Storck Group. While specialized in producing merchant-specific brands, it maintains the high production standards of its parent company. Manufacturing is primarily centralized in Germany, utilizing local dairy and sugar sources alongside imported certified cocoa. The ownership structure has remained stable with the Oberwelland family's Storck Group maintaining control over the production and distribution of these private labels.