dm Drugstore Products

dm (dm-drogerie markt) is one of Europe's largest drugstore chains, renowned for its extensive range of private label brands such as Balea, alverde, and Denkmit. Founded in 1973, the brand has built a reputation for high-quality personal care and household goods at accessible prices.

While dm operates as a retail chain, its product manufacturing is strategically distributed. The majority of its private label products are manufactured in Germany to ensure strict quality control standards, though many items are also produced in other European countries like Switzerland and Austria depending on the specific product line. The brand remains under the private ownership of the Werner family and the Lehmann family, maintaining its roots in Karlsruhe, Germany, while expanding its footprint across Central and Eastern Europe.