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Isana Med Hand Cream

ownerDirk Rossmann GmbH (Germany)
originGermany
manufacturedGermany

Isana is a private label brand primarily associated with the German drugstore giant Rossmann. The branding on this specific package, combined with the ingredient list including Aqua and Butyrospermum Parkii Butter (Shea Butter), characterizes it as a dermaceutical hand cream under the 'Med' line, designed for sensitive skin care.

The product is manufactured in Germany, reflecting Rossmann's supply chain model which relies heavily on German-based manufacturers for its in-house brands to ensure quality and logistical efficiency. As an own-brand product, its ownership remains within the Rossmann corporate group, which has grown to be one of the largest retail chains in Europe.

Rossmann oversees the entire lifecycle of the Isana brand from its headquarters in Burgwedel. Since its inception, the brand has focused on providing affordable yet high-quality personal care alternatives to major international conglomerates. In the modern retail landscape, Isana continues to symbolize the dominance of European retailer private labels.

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