BonBon Kloakslam

BonBon is a famous Danish confectionery brand known for its eccentric and humorous marketing, featuring products with 'gross-out' names and colorful cartoon characters. Kloakslam (Sewer Sludge) is one of their iconic varieties, featuring hard candies with a salmiak (salty licorice) powder filling. The brand gained massive popularity in the 1980s and 1990s, especially in the Nordic countries, leading to the creation of the BonBon-Land theme park in Denmark.

Originally founded by Michael Spangsberg in Holme-Olstrup, Denmark, the brand underwent a series of acquisitions over the decades. Today, it is part of the extensive portfolio of Toms Gruppen, the leading Danish confectionery manufacturer. Production primarily takes place at Toms' facilities in Denmark, ensuring the brand maintains its Nordic heritage and specific taste profile favored by consumers in Finland, Sweden, and Denmark.