Leao Tire Nova-Force HP100

Leao Tire is a prominent international brand that offers a range of high-performance tires for passenger vehicles, SUVs, and trucks. The specific model shown, the Nova-Force HP100, is designed for passenger cars, emphasizing fuel efficiency and wet grip as indicated by the European energy label visible on the tread.

While the brand has its roots in China under the Linglong Group, it has expanded its manufacturing footprint significantly. As of 2026, many Leao products sold in the European market are manufactured in Serbia, where Linglong established a massive, state-of-the-art production facility to serve the Western market more efficiently. The brand positioning is centered on providing a balance between cost-effectiveness and modern safety standards, making it a competitive choice in the mid-range tire segment worldwide.