Milbona Maasdamer Classique

Milbona Maasdamer Classique is a semi-hard cheese known for its characteristic nut-like flavor and large holes, produced in the style of traditional Dutch Maasdam. This specific product is a private-label brand sold exclusively through the discount retailer Lidl.

Originally established as a dairy brand in Germany, Milbona has grown to become one of the most recognizable store brands in the European grocery market. While the brand is German in origin, its production is decentralized; Lidl sources its Milbona dairy products from a network of vetted suppliers across Europe, including major dairy cooperatives in Germany, the Netherlands, and Poland.

The brand is ultimately owned and managed by the Schwarz Group, which is the parent company of the Lidl and Kaufland store chains. Based in Neckarsulm, Germany, the Schwarz Group is one of the largest retail conglomerates in the world, ensuring that Milbona products adhere to strict quality and transparency standards, such as the Nutri-Score labeling and non-GMO (Ohne Gentechnik) certifications seen on the packaging.