Jumbo Alcoholvrij Bier

This product is a non-alcoholic beer marketed under the private label of the Dutch supermarket chain Jumbo. The packaging is written in Dutch and includes the 'NIX18' logo, which is a Dutch campaign promoting no alcohol use under the age of 18.

As a private label product, it is specifically commissioned by Jumbo and typically produced in breweries located within the Netherlands to serve their extensive retail network across the country and parts of Belgium. The brand remains deeply rooted in the Dutch grocery sector, representing a value-focused alternative to major international beer brands.