Daiwa Fishing Tackle

Daiwa is a premier global brand in the fishing tackle industry, renowned for its precision engineering and technological innovation. Founded in 1958 in Tokyo, Japan, as Daiwa Seiko Corporation, the brand has remained a dominant force in angling for over six decades. Its first spinning reel was produced in 1955, and the company has since introduced groundbreaking features like the T-Wing System and Magsealed technology that have become industry standards.

In 2009, the company underwent a major corporate transition, rebranding to Globeride, Inc. to better reflect its expansive focus on sports and leisure, which also includes golf, tennis, and cycling brands. As of 2026, Globeride remains the ultimate owner of the Daiwa brand, maintaining its global headquarters in Higashikurume, Tokyo, Japan.

Manufacturing for Daiwa is diverse; while the brand's most prestigious and high-end flagship models (such as the Saltiga or Exist series) are manufactured domestically in Japan, the company operates high-capacity production facilities in China, Thailand, Vietnam, and Malaysia to serve the global market for mid-range and entry-level equipment. Additionally, the company maintains a dedicated rod factory in Scotland to specifically cater to the European market.