HERE WeGo navigation

HERE WeGo is a prominent navigation and mapping service with deep roots in the evolution of digital cartography. The brand's history is tied to NAVTEQ, an American company founded in 1985 that pioneered digital map data. Over the decades, the technology was acquired by Nokia and rebranded as HERE, becoming the backbone for many automotive and mobile navigation systems globally.

Today, the brand operates under a unique ownership structure. It is currently owned by a consortium of leading German automotive manufacturers—including BMW, Mercedes-Benz, and Audi (the Volkswagen Group)—alongside strategic investors like Intel, Bosch, and Mitsubishi. This ownership reflects the product's critical role in the future of autonomous driving and connected car technologies.

Because HERE is a software-based service rather than a physical good, it is developed and maintained across multiple core R&D centers globally. The primary operational and engineering hubs are located in Germany and the United States, utilizing a vast network of data collection and cloud infrastructure across numerous countries to provide real-time mapping updates.