Zenova Sunmilk Sensitive SPF 50

Zenova is a specialized sun protection brand primarily retailed through Action, the leading European discount retailer. The product line is designed to offer high-quality dermatological protection, including options for sensitive skin and water-resistant formulas, at an accessible price point.

As a private label brand, Zenova was developed to meet European safety standards for UVA and UVB protection. While the brand is of Dutch origin via its parent company, the manufacturing of these products is distributed across various European facilities to serve a vast network of stores across the continent. The ownership remains under Action Holding B.V., which has grown into a major international retail force since its founding in the early 1990s.