Made O'Meter
Discover where a brand or product originates
Krusteaz is a well-established American brand recognized for its high-quality dry baking mixes. The brand's journey began in 1932 in Seattle, Washington, where a local bridge club member named Rose Charters developed the world's first 'just-add-water' pie crust. The name 'Krusteaz' is a clever play on the words 'crust' and 'easy,' reflecting its pioneering mission to simplify baking for home cooks.
Over the decades, the brand expanded from pie crusts into a wide array of muffin, pancake, and waffle mixes. The Buttermilk Pancake Mix is one of its most iconic products, favored for its light and fluffy texture. While the brand carries deep American roots, it has a significant presence in Canadian retail markets, often featuring bilingual English-French packaging and local distribution.
Since its inception, the brand was family-owned under Continental Mills. In 2022, the parent company rebranded as Krusteaz Properties (formerly Continental Mills) to align more closely with its flagship brand. The company remains headquartered in Tukwila, Washington, maintaining its legacy as a leader in the breakfast and baking aisle.
Report a bug/Feedback
disclaimer
poweredBy