Naked Juice Gold Machine

Naked Juice is a well-known brand specializing in fruit and vegetable smoothies and juices. Its 'Gold Machine' variant is a popular super smoothie blend featuring passionfruit, mango, apple, and guava, typically fortified with various vitamins. The brand emphasizes the use of no added sugar or preservatives, positioning itself in the premium health-conscious beverage segment.

Originally founded in California in the early 1980s, Naked Juice became a household name under the ownership of PepsiCo for many years. However, in a major strategic shift around 2021-2022, PepsiCo sold its majority stake in the juice business to the private equity firm PAI Partners. Today, the brand is managed under the umbrella of Tropicana Brands Group, which is a joint venture between PAI Partners and PepsiCo.

While the brand's heritage is American, production for various international markets occurs in multiple locations. In the United Kingdom, for instance, products are often distributed and localized through major beverage bottling networks to ensure freshness and regional compliance.