The Bell Tea Co Original Black Tea

Bell Tea is one of New Zealand's most iconic beverage brands, with a history dating back to 1898 when it was founded by Norman Harper Bell in Dunedin. The brand has become a staple in Kiwi households, known for its distinctive full-bodied flavor and its traditional ‘original’ blend which has remained a consistent favorite for generations.

While the brand is deeply rooted in New Zealand heritage and continues to blend and pack many of its products in its Auckland facility, the raw tea leaves are ethically sourced from premium tea-growing regions across the globe. The company maintains a strong commitment to sustainability, as evidenced by the Rainforest Alliance certification visible on its packaging, ensuring that the tea is produced using methods that support social, economic, and environmental pillars.

Today, the brand operates under the Bell Tea & Coffee Company, which is owned by Foodly, a major New Zealand-based consumer goods company. This ownership ensures the brand remains locally managed while benefiting from a modern supply chain that distributes its wide range of black, herbal, and specialty teas across Australasia.