SASSY Cidre 0.0%

SASSY is a contemporary French cider brand that focuses on reinventing the perception of cider by combining traditional methods with modern aesthetics. Based in Normandy, the heart of French cider production, the brand emphasizes the use of high-quality, local apple varieties. Their non-alcoholic range, such as the Cidre 0.0% shown, is crafted to maintain the flavor profile of traditional cider without the alcohol content, catering to health-conscious consumers and the 'sober curious' market.

The brand was founded in the Château d'Sassy in Normandy, which has been in the same family for generations. By keeping production and bottling within France, SASSY maintains strict quality control and supports local agriculture. The brand is currently owned by Maison Sassy, which remains an independent entity focused on global distribution and luxury positioning in the beverage industry.