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Discover where a brand or product originates

Reach Total Clean Toothbrush

ownerJohnson & Johnson (USA)
originUSA
manufacturedPrimarily in China, but also produced in other locations

Reach is a globally recognized oral hygiene brand that was originally pioneered by the pharmaceutical giant Johnson & Johnson in the 1970s. The brand was revolutionary at its launch for introducing the first toothbrush with an angled neck, modeled after dental tools to better reach back teeth. Over the decades, the brand's ownership has shifted through various divestitures as corporate portfolios evolved.

Currently, the Reach brand in North America and several other international markets is owned by High Ridge Brands, a consumer products holding company. The manufacturing of Reach toothbrushes primarily takes place in China and other Asian manufacturing hubs to support global distribution. While the brand started as a medical-scientific innovation in the United States, it has transitioned into a staple value-oriented consumer household brand found in major retail chains worldwide.

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