Benefiber fibre supplement

Benefiber is a well-known brand of soluble fibre supplements, specifically wheat dextrin, marketed for its ability to dissolve completely in food and beverages without changing texture or taste. The product is widely available in the Australian market through pharmacies and supermarkets, often featuring the Haleon logo on the packaging.

The brand was originally established by Novartis, a Swiss multinational pharmaceutical corporation. Over time, ownership shifted through various joint ventures and divestments. Following a major consumer healthcare joint venture between Novartis and GlaxoSmithKline (GSK), the brand became part of the GSK Consumer Healthcare portfolio.

Starting in 2022, GSK spun off its consumer healthcare division into a new independent entity named Haleon. Today, Haleon, headquartered in the United Kingdom, is the ultimate owner and global distributor of Benefiber. While the brand has global operations, much of the stock found in regions like Australia is manufactured in France, though production can occur in multiple international facilities depending on regional supply chains.