Made O'Meter
Discover where a brand or product originates
Encore is a premium pet food brand known for its commitment to high-quality, natural ingredients. The brand focuses on creating recipes with high meat content and no hidden additives, positioning itself in the gourmet segment of the pet nutritional market.
While the brand has its roots in the United Kingdom, manufacturing is often strategically located in regions like Thailand, which is a global hub for high-quality seafood and poultry processing. This ensures that the ingredients are processed fresh to maintain nutritional integrity. The brand is managed by MPM Products, a specialist pet food company that oversees several high-end nutritional brands.
In terms of ownership, MPM Products (and consequently Encore) is part of a larger corporate structure following its acquisition by 3i Group, a prominent international investment manager. This partnership has facilitated the brand's expansion into international markets, ensuring that its natural pet food offerings reach a global audience while maintaining the core values of quality and transparency.
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