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Roi de Trèfle is a dedicated private label brand specialized in French cheese specialties, specifically developed for the German market. The 'Le Crémeux' Brie slices are characterized by their creamy texture and traditional French ripening process.
The product is manufactured in France, as indicated by the 'Fabriqué en France' markers and the use of French milk, ensuring authenticity in taste and production standards. It is distributed exclusively through the Aldi Nord and Aldi Süd supermarket networks, which manage the brand's presence in Germany. The ultimate ownership lies with the Aldi group, a retail giant founded in Germany that maintains strict quality control over its regional private label brands.
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