Aunt Betty's Vanilla Flavoured Creamy Rice

Aunt Betty’s is a heritage-inspired brand originally from New Zealand, named after Elizabeth 'Betty' Cole, who was known for her exceptional baking and home-style desserts. The brand is particularly famous for its steamed puddings and creamy rice snacks, which aim to deliver a nostalgic, homemade taste in a convenient, ready-to-eat format.

While the brand has its roots in New Zealand and is a staple in the Oceanic market, its manufacturing network utilizes global facilities. Specifically, the Creamy Rice range is typically produced in Thailand to leverage high-quality rice sourcing and specialized canning facilities.

The brand has undergone several ownership changes over the years. Originally part of various local food groups, it now sits under the portfolio of the Original Foods Baking Co., which was acquired by the global food conglomerate Inghams Group Limited. This acquisition has provided the brand with broader distribution capabilities while maintaining the classic Kiwi recipe profiles that customers expect.